How Cost Effective is a Vehicle Wrap?

Vehicle Wrap
Vehicle Wrap
Vehicle Wrap

October 12, 2012

How Cost Effective is a Vehicle Wrap?

http://www.fellers.com/index.cfm/spKey/aboutwraps?spId=CEBAA67B-BCFB-670F-96D744B5AB3DB642

This study performed by 3M shows the cost effectiveness of buying a vehicle wrap, as opposed to the other forms of advertising.  From this study we can conclude some very important information:

  • Vehicle Graphics are on average over $20.00 cheaper for ou per 1,000 impressions.  Vehicle Graphics will only cost you around$0.48 for 1,000 different people to see your advertisement where as other forms of advertisement can cost you upwards of $20.00 for the same number of impressions!
  • You get more out of your wrap.  Spending less money than you would on all the other forms of advertisement over a 3 month period, you have more impressions. 

Other Benefits:

  • Vehicle graphics are hard to ignore.  The reason mobile marketing is such a big deal right now, is becayse you have the potential to reach hundreds of people in just a few hours.  Potential clients are everywhere; so you should take your advertising everywhere. 
  • Vehicle graphics are cheaper than paint jobs, and they protect the paint you already have.  If you ever plan on trading your vehicles in, the wrap acts as a protective skin for the paint underneath.

For more benefits check out this post: A Wrap Can Enhance Any Vehicle

Kaylen

Paradise Graphix

 

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