Paradise Graphix

Full Wrap Southwest Ohio Home Inspection

Thu, 13 Jul 2017 11:32:03 EST

Project Spotlight: Southwest Ohio Home Inspection

"They were easy to work with in regards to the design, they were patient with me, and the van looks amazing."

After completing a few small projects over the past few years, Southwest Ohio Home Inspections contracted Paradise Graphix to complete a vehicle wrap on their van. After a couple of proofs we were able to nail down a design using vibrant colors and eye popping elements. The end result was definitely satisfying for the customer, as well as Paradise Graphix.

What exactly does Southwest Ohio Home Inspections do? Well if you didn’t get the info from just looking at the wrap (hint… you should have) then… Southwest Ohio Home Inspections is an InterNACHI certified home inspection business providing Cincinnati and Dayton OH Home Inspection Services. If you take a look at owner: Shaun Atkinson’s website- you will see a sample report of some of the different things they look for when inspecting your house. They also offer radon testing as well as look for termites.

Shaun has built his business on being honest, fair, precise, and timely. I would definitely recommend anyone in need of this service to give Shaun a call!

You can find Southwest Ohio Home Inspections on Facebook at https://www.facebook.com/swohiohomeinspections/

Or on their website: https://www.homeinspectiondayton.com/

Shaun had this to say about his experience with Paradise Graphix: “Had Paradise Graphix wrap my 2005 Honda Odyssey back in May. They were easy to work with in regards to the design, they were patient with me, and the van looks amazing. There were a couple of issues when I picked it up, but they spent two hours, until 10:30PM, correcting them for me. I spent many years driving past their old shop, and had some minor work done by them on my previous company cars. And I can say with 100% confidence that my wrap has increased my business. Best investment I've ever made!”

He left us a 5 star review on Google!

Check them out and make sure you consider Paradise Graphix for any vehicle wrap needs!

Consistent Branding is Key to a Successful Franchise

Thu, 22 Jun 2017 19:03:27 EST

Consistent Branding is Key to a Successful Franchise

If you have turned your company into a franchise, you realize by now keeping everything the same across the board is what builds the brand. But after selling a few franchises you start having franchise owners finding their own way of doing things and this causes inconsistency from your original business and its values that got you to where you are. If you recommend something the owner will see it as an option and will find a cheaper method. So if you are known to have the nicest towels in your bathroom all of your franchises should be known for that.

We have noticed in industries where something is delivered or you make house calls and use a delivery vehicle there are a lot of issues with inconstant brand. One franchise owner may be a die hard Ford guy while the other likes Chevy vans. Or the new start up just may want to use what he already has for a year while the business gets going. The other problem you will find is when it comes time to get that brand you have worked so hard on, the cool logo you paid a designer to help design and the colors you lost sleep over trying to decide what is best to stand out. When it comes to this point you want them to all look the same, but today everyone has a buddy who can do that cheep or I have a friend who does it out of his garage on the weekends. Do you want to trust your brand to that? DO NOT give your franchise owners this power, Make them pay the premium to keep what you envisioned standard.

People don't realize that from sign shop to sign shop things vary so much you could never have the same look. McDonald's has one place make all of the menus and ships them to the franchises, this is not up for discussion constant results.

If you consistently wash your van on Sundays before the new work week and restock any items, then so should they. If your image gets damaged in an accident or fender bender get it fixed right away. All of these things reflect right back to you and your brand.

Be relentless in the details, in this case sweat all of the small stuff. and make sure you can walk into any store show up at some ones house or business and the customer knows exactly what they will get. That is the key to a great franchise.

Scot Reedy

Paradise Graphix

tags: Franchise Advertising

Sometimes Lettering Just Isn�t Enough.

Thu, 15 Sep 2016 10:53:40 EST

Sometimes Lettering Just Isn’t Enough.

Imagine this; you’re driving down the road, you see one truck pass by with white lettering on the side of it. It’s hard to see what it says and you miss the whole point of what that company does. Now imagine this; you’re driving and you see a fully wrapped truck with the name the whole length of the cab, and very colorful. You were able to see the company name and possibly even a picture indicating what that company does. Which one are you most likely to remember when you need that service later on? Sometimes lettering just isn’t enough. Our minds are condition to remember colors and pictures, not a string of words put together in white lettering.

Every day you see color, and every day you are subconsciously reacting to color. Warm color such as reds, oranges, and yellows, make you remember things. Cool colors such as, blues, purples, and greens, make you feel calm. As you can see, your brain reacts to colors; it’s also more inclined to remember pictures. Which can you remember most easily; Van Gough’s Starry Night, or the last sentence you read? In your memory there is an area called iconic memory; it is a sensory memory for vision. It lasts for a fraction of a second and stored for an instant, the brain often doesn’t store that information in our long term memory. It will however, be stored in the retrieval memory section; only if it has memorable qualities such as colors and pictures.

A Full wrap has all of those qualities and more! Our artist is trained to see and evaluate what colors will work with your company or logo, to make your vehicle stand out on the road. You want your company to stand out, you want people to remember your name. And what better way to do that than to show them. With a wrap you have endless possibilities of what you can put on your vehicle; bright flashy colors are the first thing a person will notice when driving down the road, at this point you have their attention. The next thing a person will look at is a picture; A picture or some kind of deign on your wrap is the best thing you can do; people would rather look at a picture than read anything. After they look at your picture and see what your company is about the next thing they will look at is your name, and this is where you have them hooked. You were an iconic memory they now have stored in their retrieval memory storage.

But hey, don’t just take my advice. Take a look for yourself and think; which one would I notice first?

tags: lettering, Full wrap, Vinyl, Wrap shop,

What Makes a Good Wrap Company?

Fri, 26 Aug 2016 16:00:48 EST

What makes a wrap shop?

There are many qualities about our wrap shop that differ from others. At Paradise Graphix we strive to make your experience a good one, by making the process as easy as possible. When we provide you with a quote, we encourage you to ask questions; not only of us, but of our competition. Make sure you’re comparing apples to apples, not apples to oranges. We will also call you to make sure that you understand the process from start to finish.

WE DESIGN, PRINT, AND INSTALL IN HOUSE! This is big, other wrap companies will upcharge you for sending projects to print else-where, or sending things out to be installed. At Paradise Graphix you will work with our Artist-Scot- to create a unique design that is effective for advertisement or personal pleasure. Then once your art is approved our project Manager-Kaylen- will print and personally cut each panel, prepping them for install. Once the car has been cleaned and the panels have been printed. Our installer- Matt- will personally install your wrap in our garage. All while staying with us, in our shop, the whole time.

So in conclusion, what does make a wrap shop? We strongly believe it is the people who go the extra mile to make your experience a good one. With Paradise Graphix you will get nothing but excellent customer service and one-on-one attention. This is a family company; so we treat our customers like family!

What's Your Excuse

Thu, 14 Jul 2016 15:06:07 EST

What’s Your Excuse?

Being in the industry for 12+ years- Paradise Graphix has heard plenty of reasons as to why a company is not ready to wrap its vehicles. I am going to address some of the reasons; and let you know why there is no better time than the present for you to get wrapped up!

1. “The wrap process will leave me without a vehicle for weeks on end.” FALSE the graphics company should only need your vehicle for 2-3 days for a complete print and install for most regular sized vehicles. Appointments can be scheduled around your companies off days/ times- so you don’t have much (if any) time off the road.

2. “We cannot afford this at this time.” Paradise Graphix does offer financing- 90 days same as cash. This offer allows the customer to get their wrap today, and pay for it over the course of 3 months. Beyond that- wraps are the most cost effective form of advertising without even considering its longevity (it can last 7-10 years if cared for)

3. “Lettering is enough for me.” While lettering is a good cost saving option, it isn’t the best option if you are looking for something that will last. Wraps are laminated with a UV protection film that aids in the longevity of the wrap. Lettering vinyl is known to shrink and crack- while wraps aren’t as likely to do that.

4. “Paint is the best there is- best there ever will be.” FALSE Paint is a permanent option. That does NOTHING for your resale value. A wrap can be cleanly removed and protects your vehicle’s painted finish. Also- we have so many more options now with printed vinyl that we can do more than can be done with paint. Also- if you get in an accident- paint is harder to repair/ replace and costs more overall!

For every reason- there is an explanation as to why you should go with a vehicle wrap. There is no time like the present- so let’s get started today! Comment below your reason why you won’t wrap it- and I’ll give you a counter reason as to why you should!

tags: Vehicle Wrap