Why Purchase a Wrap?

October 19, 2011

One of our most frequently asked question is: Why should I get a wrap?

 

Fellers has provided for us a few statistics to show why a wrap would be a great way to market your company.

 

  • Numerous studies indicate that wraps are, dollar for dollar, the single best form of advertising available today.  Wraps are unique, innovative, attention-getting, and cost less than all traditional forms of advertising.
  • A wrap is 40 times more cost-effective than a standard television ad.
  • As a consumer. Think about the last time you actually SAT through a television commercial.  Now. What did you think the last time you saw a quality vehicle wrap?  Wraps work for your company 24-hours-a-day, seven-days-a-week- and all for one-time advertising expenditure. 
  • Vehicle advertising generates between 30,000- 70,000 daily impressions.
  • One out of three Americans do not read a daily newspaper or watch local TV news broadcasts; but 96% of Americans travel in a vehicle each week as either a driver or a passenger.
  • A vehicle wrap typically costs less than the set-up and first two months of a billboard advertisement.
  • An advertisement in the Yellow Pages costs up to $15,000 for a one-year display and you’re right next to your competition. 
  • Wrapped vehicles not only place messages on front of target consumers, they also provide the opportunity for direct customer contact through coupon distribution, sampling. And other promotional tactics. 
  • Vehicle signage garners about 8.4 million impressions in each calendar year. 

 

Overall; the purchase of a wrap has the possibility of reaching more people, for less cost.  A wrap is a great marketing tool. For more information check out our Facebook: http://www.facebook.com/paradisegraphix


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